UNIC Athens is hosting a hands-on workshop titled “StartUp Fusion Lab: Build, Budget & Brand Your Business in 60 Minutes”.

The workshop will take place on Saturday, 04 April 2026, from 16:00-20:00 at the UNIC Athens premises.

StartUp Fusion Lab is a high-energy, hands-on workshop where students work in small teams to develop a fully structured startup concept within 60 minutes. The activity integrates three academic disciplines – Accounting, Business Administration, and Marketing – showcasing how each programme contributes directly to real-world business creation.

Throughout the workshop, participants will:

• Identify a problem and define a startup opportunity
• Design a customer-focused solution
• Assess financial viability through budgeting, cost analysis, and a simplified break-even point
• Outline basic operations, resources, and implementation steps
• Create an initial marketing plan and social media concept
• Present a final 60-second pitch

The purpose of the workshop is to highlight the experiential and interdisciplinary nature of the School of Business and to offer prospective students a practical, engaging introduction to our undergraduate programmes.

The workshop is addressed to prospective university students, senior high school students interested in Accounting, Business Administration, and Marketing, as well as anyone considering launching a startup and wishing to experience business studies in action.

Programme:

• 16:00 – 16:30 | Welcome and Registrations
• 16:30 – 17:00 | Presentation of UNIC Athens
• 17:00 – 18:00 | Workshop – Part A
• 18:00 – 18:30 | Break
• 18:30 – 19:30 | Workshop – Part B
• 19:30 – 20:00 | Campus Tour