UNIC to host 26th International Conference on Corporate and Marketing Communications
The 2022 edition of the conference will explore the changing landscape in the field for digital technologies in light of COVID-19
The University of Nicosia (UNIC) is proud to host the upcoming 26th International Conference on Corporate and Marketing Communications (CMC2022) on 18-20 April 2022, having previously hosted the annual gathering in 2005 and 2009. Correspondingly, the 2022 edition will be chaired by UNIC’s Prof. Ioanna Papasolomou and Prof. Yioula Melanthiou.
This year’s CMC will delve into the changing landscape of digital technologies in corporate and marketing communications. More specifically, the conference will look into understanding how new technologies are challenging companies today, how new technologies have helped businesses to cope with the challenges created by the pandemic, how the pandemic has shaped the marketing and corporate communications fields, and how these new technologies could be used to offer businesses and customers a more direct and interactive way to communicate with audiences, and especially those new generation consumers who are intertwined with digital technologies.
Professor Philip Kitchen, listed in ‘The Top 50 Gurus Who Influenced the Future of Marketing’, founded, organized, and chaired the 1st International Conference on Corporate and Marketing Communications in 1996. Ever since, the conference has become an annual event organized in April, serving as a meeting place for academics, researchers, and practitioners, who share a common passion to create new knowledge in the field of corporate and marketing communications. In that respect, the conference has featured a host of reputable keynote speakers such as: Prof. Don Schultz, Prof. Patrick de Pelsmacker, Prof. Michael A. Belch, and Prof. Christian Grὅnross. Other prestigious universities that have hosted the conference in the past include the University of Warwick, the University of Strathclyde, Keele University, the Erasmus University, the University of Antwerp, the University of Ljubljana, and the University of Granada.
For those interested in submitting a manuscript, please refer to the submission instructions and deadlines in the respective Call for Papers: https://www.unic.ac.cy/call-for-papers-26th-international-conference-on-corporate-and-marketing-communications-cmc-2022/
For more information about CMC 2022 and to register please visit: www.unic.ac.cy/cmc2022/