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Life Changing Ideas, the pioneering series of talks by the University of Nicosia and Globaltraining, present Philios Andreou, an international coach, consultant trainer and president of Other Markets, BTS Group.

If you are a Sales Leader, especially in B2B environments, you are surely observing the following phenomena: customers buying decisions are becoming slower which consequently makes sales cycles more unpredictable.

The reasons for the above is that customers are having more information at their disposal than ever, which paradoxically creates more delays in decision making, the organisations are becoming more complex in their way of approving decisions with more stakeholders being involved, and the strategic priorities of organizations change more often leading to change in focus and strategic purchasing.

Philios Andreou, will present BTS’s findings on this research. BTS, an international consulting and educational company, which designs, develops, and markets customised business simulations for top management and key personnel, has been researching this for a long time and has published two books on the findings about:

  • A new way of selling is needed in the marketplace, called Accelerator Selling focusing on client business results rather than products or solutions
  • Accelerator Selling engages customers and prioritizes sales activity as a core business and deals with people dynamics that drive decision-making
  • The skills & behaviors that an accelerator sales force needs to have are totally different as to the current salesforce of organisations
  • The transformation of your sales force requires both a revolutionary vision and an evolutionary plan-which are key for achieving it

For further information and to buy your tickets online, visit the Life Changing Ideas: www.ideas.unic.ac.cy or contact us at 77778030 | [email protected]

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