Prof. Scott Armstrong

Emeritus Professor of Marketing

University of Pennsylvania

J. Scott Armstrong (March 26, 1937 – September 28, 2023) was a professor at the Wharton School, University of Pennsylvania, and founder of the Journal of Forecasting, International Journal of Forecasting, and International Symposium on Forecasting. He was the creator of forecastingprinciples.com and editor of Principles of Forecasting (Kluwer 2001), an evidence-based summary of knowledge on forecasting. In 1996, he was selected as one of the first six “Honorary Fellows” by the International Institute of Forecasters. He has been doing research on forecasting for nearly half a century.